Branding Results Matter ✶ ✶ ✶ ✶

The Aztec butterfly symbolizes an entrepreneurs livelihood transformation.

Branding Results Matter ✶ ✶ ✶ ✶

An economic powerhouse built for an inclusive urban economy.

Branding Results Matter ✶ ✶ ✶ ✶

Reigniting a family owned western wear retail business and preserving brand equity.

Our Branding Hub Program

A suite of branding services designed to align the value proposition with visual assets serving start-ups, minority-owned small businesses, and nonprofits to ignite, promote, empower, and increase economic empowerment and community wealth.


Research & Analysis
Strategic Messaging

Brand Identity

Brand Identity Systems
Logo Design Exploration
Color Schematics
Brand Style Guidelines

Content Design

Business Cards
Custom Presentations
Digital Assets
Email Formatting
Out-of-Home Advertising
Website Design & Development
SEO Optimization
Social Media


Project Management
Print Production

The Branding Hub Program Economic Empowerment

We know through experience how difficult it is to allocate small business and nonprofit marketing budgets toward quality branding efforts. Along with our strategically allied partners, we make those goals possible, and we transform our small business ecosystem at the same time propel social responsibility forward.


Fund for Equitable Business Growth Partners

Little Village Community Foundation, Little Village Chamber of Commerce, Food, 1871, BTec, The Chicago Community Trust, The Coleman Foundation, JPMorgan Chase Foundation, Robert R. McCormick Foundation, Leslie Bluhm and David Helfand Peter and Lucy Ascoli Family Fund, The Liz and Don Thompson Family Fund, The MacArthur Foundation and Crown Family Philanthropies.


Nonprofit Partnerships


Small Business Enterprises


Media Outreach “Protect to Respect” Multi-Cultural PSA Campaign

The new logo meant a fresh new start for the Chamber.

It needed to have a unique design, something more modern (clean) than our previous logo, something that the new generation can relate to, but at the same time keep that unique culture identity to it as we are known in our community. Four Star Branding understood our vision and helped us put that unique Mexico cultural welcoming touch to our logo, butalso representing Chicago with the blue stars. Tu Mexico, Tu Chicago!

Blanca R. Soto

Finance Director at LVCC

The logo provides us with a complete professional and amazing branding identity that will stand the test of time.

With the help of FourStar Branding, we were looking for an exceptional typographical representation of learning together, the identity and color’s in the brand identity gives everybody a reason to feel they are learning together.

Juan Saldana III

Executive Board Member of LVCF

Everyone responds positively to our new logo!

The first thing anyone comments is “Que padre!" I'm confident we are reaching our market and remaining culturally relevant.

Kim Close

Chief Operating Officer of LVCF

Thank you for leveling the playing field for us!

With FourStar Branding’s help, we feel confident that FARO's branding is on par with that of Fortune 500 companies. It makes all the difference when we present to clients and prospects.

Olga Camargo

CEO & Co-Founder of FARO Associates

Their expertise will help businesses grow, brand, and compete.

We continue to look forward to FourStar’s support in helping us create our message of arts & education to the national & international communities we serve.

Jorge Perez

Executive Director of Ensemble Espanol In Residence at Northwestern Illinois University, Chicago

If you build a great experience, customers tell each other about that.

FourStar has given EAI a professional logo that anchors its company brand & becomes the most visible manifestation of the company

Sara Munoz-Abramowicz

President & CEO of EAI

My new brand identity communicates expansion of our personal services.

FourStar Branding's expertise and services helped us increase our revenue.

Lisa Moore

Owner of Lisa Moore Personal Services

FourStar Branding breathed life into our business.

They gave us an identity to move our business to the next level.

Johnel Mugnaini & Rafael Rivera

Owners of All-Star Painting & Contracting

FourStar In the Press

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Patricia Aguilar joined Shalom Klein on his weekly radio show, Get Down To Business, to discuss the “Protect to Respect” ...

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That night, Patricia Aguilar, one of the most recognized marketing experts in Chicago’s business community, was watching CNN. Suddenly she heard ...

Chicago Creative Marketing Firm Creates Protect To Respect COVID-19 PSA Campaign

Recognizing the importance of Chicago’s neighborhood minority-owned retailers to implement COVID-19 safety measures, FourStar Branding, a Chicago creative branding and ...

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