About Mission
At FourStar Branding, we understand the challenges small businesses and nonprofits face in allocating budgets for quality marketing. Through our expertise and strategic partnerships, we deliver impactful branding solutions that not only elevate businesses but also drive social responsibility forward. Our proven brand stories showcase how we transform brands, strengthen communities, and create lasting change.
Ignite ✶ Empower ✶ Increase ✶ Promote
Our four pillars of performance signify our promise to make blue-chip creative services attainable to the broader base within minority-owned small business communities and represent the four stars in the City of Chicago Flag.
FourStar's Creative Process
Precise steps, those that guide and inform the successes our clients have come to enjoy, stem from a continuum of highly strategic and finely crafted branding disciplines.
FourStar Branding’s project cycle is designed to place you on a path toward extended reach and continued business growth.

Patricia Aguilar
President & Founder of FourStar Branding
Starting her career working for some of the biggest brands on the planet, Patricia’s life’s work is now passionately infusing those successes and learnings into elevating small businesses. She believes small business doesn’t mean playing small or playing alone.
FourStar Branding in Chicago is founded on a belief small businesses and nonprofits deserve to shine as brightly as the biggest names in their industries.
Patricia graduated from Roosevelt University and holds a BA in Integrated Marketing Communications. Her passions revolve around family, culture, the arts, and community, and she is a passionate volunteer at the Illinois Equine Humane Center.
Awards & Recognitions
- 2023 Chicago Red Stars & Little Village Chamber of Commerce Vision & Dedication Award
- 2020 Inner City Capital Connection Alumna
- 2020 Paul Harris Fellow Award
- 2020 Little Village Business of the Month Award
- 2020 Negocios Now Who's Who in Hispanic Business
- 2019 Little Village Chamber of Commerce Amigo Award
- 2018 Illinois Hispanic Chamber of Commerce Small Business Champion Award
- 2017 Negocios Now Who's Who in Hispanic Business
- 2015 10KSB Goldman Sachs Cohort 9 Alumni of the Year Award
- 2014 CLIO Sports Design Award
Branding Results Matter....
Take it from Champ, FourStar Branding’s loyal mascot.
"We champion small businesses like no other organization making small big."
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