That night, Patricia Aguilar, one of the most recognized marketing experts in Chicago’s business community, was watching CNN. Suddenly she heard the words of U.S. Surgeon General Jerome Adams, who spoke about how the Coronavirus affects minority communities (African Americans, Hispanics, Asians).
Adams made a direct and dramatic call to the country, asking to wear the mask because protecting ourselves meant taking care of those we love the most.
Those words touched Patricia deeply and moved her to tears. At that moment, she decided to put all her experience and talent to the service of better health education for our community, starting with Little Village, the heart of Chicago’s Latino community….