Little Village Community Foundation

LVCF

✶Empower✶

Challlenge

The Little Village Community Foundation supports and encourages economic growth, educational opportunities, and vibrant wellness for Little Village’s advancement. It is empowering residents to achieve equitable livelihood. We wanted branding that reflects our unique cultural identity of Little Village.

Results

LVCF Foundation brand identity: Terra cotta font “Little Village Community Foundation” encompasses The “Aztec Butterfly,” which represents the transformation of each individual’s growth that touched by the foundation’s work. A change occurs through the educational opportunities available through training, access to resources and capital opportunities available to the community.

✶Branding Hub Program Deliverables✶

Strategy | Brand Identity | Content Design | Production 

0

Small Business Technical Assistance

0

Number of Educational Programs

0

Media Outreach “Protect to Respect” Multi-Cultural PSA Campaign

Brand Identity System

LittleVillageCommunityFoundation-StyleGuide-FINAL_Secondary-DarkBackground
LittleVillageCommunityFoundation-StyleGuide-FINAL_Primary-DarkBackground
LittleVillageCommunityFoundation-StyleGuide-FINAL_Secondary BW
LittleVillageCommunityFoundation-StyleGuide-FINAL_Primary BW

Color Schematics

LVCF-color-pattern-green
LVCF-color-pattern-orange
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AdobeStock_107861122-orange

Print Production

LVCF-bc
LVCF B&B Flyer

Website Design & Development

LVCF-website
KimClose

“Everyone responds positively to our new logo! The first thing anyone comments is “Que padre!” I’m confident we are reaching our market and remaining culturally relevant.”

Kim Close

Chief Operating Officer of LVCF