“The new logo meant a fresh new start for the Chamber (taking the chamber to a new era), and when choosing a logo, it needed to have a unique design, something more modern (clean) than our previous logo, something that the new generation can relate to, but at the same time keep that unique culture identity to it as we are known in our community. Four Star Branding understood our vision and helped us put that unique Mexico cultural welcoming touch to our logo, but also representing Chicago with the blue stars. Tu Mexico, Tu Chicago!”