Midland Builders

Midland-Builders-Logo

Empower

Challenge

 The original Midland Builders was a typographical treatment of the acronym MBL, with an extension of the L encompassing the entire company name in two tones of blue.

Results

 Midland Builders' new rebrand was inspired by Sergio, the owner and entrepreneur. Sergio wanted a constellation touch in association with his family structure and his favorite colors: blue, white, and orange. The gold structure and pillars symbolize the rudimentary structure of a building, and the typeface has a futuristic touch.

El Poder de la Marca® Deliverables

Brand Identity System | Website Design & Development | Social Media Creative Assets

MIDLAND BUILDERS LLC

Before

Midland-Builders-Logo

After

Brand Identity System

Midland Builders-Style-Guide

Website Design & Development

Midland-Builders-Web-Design

Social Media Creative

MBL Midland Builders-Social Media_IG
MBL Midland Builders-Social Media_FB desktop
José Gutiérrez

“Quote"

Name

Owner of Midland Builders