LISA MOORE PERSONAL SERVICES BRAND IDENTITY SYSTEM
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Rebranding for Lisa Moore Personal Services stemmed from the analysis of Lisa’s business which not only provided cleaning services but also centered on pet services, organizational services, and house-sitting services.
Revenue increases were achieved due to refreshed branding of Lisa Moore's expanded personal services based on the equity of her name recognition and trusted reputation. Lisa’s clients reflect that trust using her services in homes in River North, Downtown, Lincoln Park, South Loop, Buck Town, Bronzeville, Flossmoor, Matteson, and Hyde Park neighborhoods. Lisa’s tagline is, appropriately, Livin’ Life Moore with Lisa.
Brand Identity Systems
Research & Analysis