MEET OUR CREATIVE WRITER


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Kevin McGraw

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Within the ever-evolving spaces our stories occupy, two important constants remain governing our success. Connection and value. Make audiences care. Make brands count. It’s what Kevin does—and he’s been doing it for decades. His trademark is having actual experience jumping through flaming hoops (read, he’s an alumnus of Illinois State University’s vaunted Gamma Phi Circus). Let’s just say he knows how to keep all the plates spinning. 

Kevin’s skills and methods include brand and content strategy, personas, creative direction, ideation, concepting, copywriting, art direction, naming, integrated marketing, identity programs, partner prospecting, presentations and pitches, brand launches, social media, storyboarding, content marketing, SEO and web content.